Sterling Style Academy Graduate Ameriga Giannone – an Upcoming Chilean TV Celebrity Stylist!
The Sterling Style Academy is so proud of Italian born, Chilean resident, Ameriga Giannone, for her latest accomplishment – being the host of a personal shopping TV show, like the What Not to Wear of Chile, called Personal Shopper: Al rescate de tu imagen!
It all started with one TV appearance to consult a woman with compulsive shopping problems and then producers of another TV channel contacted her to be the host of a regular live TV show! And that’s how it’s done ladies and gentlemen – education, motivation, hard work, and luck! Click here to watch her TV series in Spanish – you’ll love her Italian Spanish accent!
She was also recently featured in a New York Times article entitled “36 Hours in Santiago.“
Publicity is the name of the game in order to get clients, get paid, and get recognition! Congratulations again, Ameriga, and keep up the good work!
You too can be the next Sterling Style Academy graduate success story and pioneer in your countrywhether it be in Egypt, Nigeria, Angola, and South Africa or Thailand, Malaysia, Singapore, China, Hong Kong, or India, Dubai, Kuwait, Saudi Arabia, or Turkey, Poland, Azerbaijan, Ukraine, Russia, or in Brazil, Peru, Mexico and Colombia. We are here to give you the tools you need to achieve your goals!
About the Sterling Style Academy
The Sterling Style Academy trains and certifies prospective and aspiring image consultants, personal stylists, and personal shoppers to pursue the career of their dreams. With 10 annual training courses held throughout the year in New York, London, Dubai, Mumbai, Hong Kong, Sydney, Miami, Las Vegas, and San Francisco, as well as Online Training, Teleclasses, and Short eCourses, the Sterling Style Academy prepares you to become a top notch pioneer in the image consulting, personal shopping, and personal styling industry. Master the art of image, fashion and style to become a fashion styling expert. Contact the Sterling Style Academy today to learn how we can help you start a career you are passionate about – shopping and styling! Like us or become our friend on Facebook.
Join the Top Notch Group of Sterling Style Academy Certified Personal Shoppers by Enlisting in Our 4 Week London Image Consultancy Training Programme
Are you fashion enthusiast who is looking for your opportunity to capitalise on your styling talents and earn income as a professional personal style coach, personal shopper or image consultant? Are you looking to train with other fashion enthusiasts from around the world, in a glamorous fashion capital, thus giving your personal shopping and image consultancy services a highly competitive edge with a global fashion perspective? If you answered YES, the Sterling Style Academy’s latest 4 week image consultancy training programme in London is designed for you!
London offers year round internationally recognised shopping entertainment, celebrity fashion culture, and up market luxury living. When you enroll in the Sterling Style Academy’s latest 4 week image consultancy training programme in London from 30 May, 2011 – 24 June, 2011, you will experience it all, first hand with other personal shopping students from Europe, Asia, the Middle East, the Americas, and Africa. Gain your competitive business edge by honing your international fashion eye and talents for styling in London’s most glamorous department stores and shopping destinations, including Harrod’s, Selfridges, Oxford Street and Bond Street. You will be positioned for success with an unparalleled global styling perspective when you graduate as a Certified Image Consultant and Personal Shopper from the Sterling Style Academy.
Our latest 4 week image consultancy training programme is set to take place in the trendy and luxurious setting of the Sanderson Hotel. Students will master the elements and principles of image, fashion and style in the backdrop of this 5 star luxury hotel that is a local favorite of international celebrities. June is the best time to shop the summer sales in London, which truly makes our personal style coaching education a valuable shopping experience. Students will practice their newly mastered skills in personal shopping and wardrobe development in the real shopping settings of Harrod’s and Selfridges department stores and will potentially attend a Dior Master Class in makeup application conducted by professional make up artists.
Sterling Style Academy students not only learn the benefits of how to become a London image consultant and personal shopper, but also benefit from our globally diversified curriculum that brings New York fashion to the London high street. Your education in personal style coaching and personal shopping at the Sterling Style Academy in London will truly be a global experience, not just for the glamorous fashion location, but also due to our internationally diversified student body. In 2010 alone, we trained Certified Personal Shoppers from the United States, Canada, Spain, Peru, Russia, Norway, Nigeria, Japan, Saudi Arabia, UAE, the Philippines, India, Brazil, Israel, Mexico, Venezuela, Suriname, Honduras, Italy, and Chile. By training with fashion students from different cultures, you will establish an international professional network and will refine your global fashion and styling talents. This global style awareness makes your personal shopper services that much more valuable to international traveling clients and corporate executives who conduct multi-national business. Join the exclusive group of Sterling Style Academy Alumni who benefit from a truly international perspective of fashion and style and become international personal stylists and personal shoppers.
American personal shopping students are encouraged to enroll in the London 4 Week Image Consultancy Training Programme to take advantage of the relatively strong dollar to British pound currency exchange. Considering a weak dollar and pound sterling, now is also an opportune time for citizens of the European Union to register for the Sterling Style Academy London. As student tuition is factored in US dollars, students from around the world can take advantage of this savings, and, as always, tuition investment is both tax deductible and tax-free (no additional V.A.T., which incidentally increases from 17% in 2010 to 20% in 2011).
Contact the Sterling Style Academy today to request a course prospectus and to learn which of our personal shopping training courses and at-home training products are right for your career objectives. Visit our Sterling Style Academy Facebook Fan Page to read about Sterling Style Academy alumni current events and visit our Sterling Style Academy Flickr Page to learn more about the hands-on, in class personal styling training experience. Meet your training director, Michelle T. Sterling and learn more about the Sterling Style Academy Advantage on our YouTube Page, Sterling Style Academy TV.
Registration for the Sterling Style Academy’s London 4 Week Image Consultancy Training Programme closes on 18 April, 2011 and takes place from 30 May, 2011 through 24 June 2011. Tax deductible and tax free tuition is USD$9947 for the entire course or USD$2497 per week. To read more about the London 4 Week Image Consultancy Training Programme Curriculum and offerings, please click here.
About the Sterling Style Academy
The Sterling Style Academy trains and certifies prospective and aspiring image consultants, personal stylists, and personal shoppers to pursue the career of their dreams. With 10 annual training courses held throughout the year in New York, London, Dubai, Hong Kong, Sydney, Miami, Las Vegas, and San Francisco, as well as Online Training, Teleclasses, and Short eCourses, the Sterling Style Academy prepares you to become a top notch pioneer in the image consulting, personal shopping, and personal styling industry. Master the art of image, fashion and style to become a fashion styling expert. Contact the Sterling Style Academy today to learn how we can help you start a career you are passionate about – shopping and styling! Like us or become our friend on Facebook.
Meet the New Certified Personal Shopper Graduates from Sterling Style Academy San Francisco and Dubai
The Sterling Style Academy attracts aspiring personal shoppers from around the globe and a variety of backgrounds. We’re very excited to watch the most recent graduates of the Sterling Style Academy San Francisco and Dubai launch and grow their businesses in 2011! These Certified Personal Shoppers and Stylists are from Brazil, Peru, Saudi Arabia, India, the San Francisco Bay Area and the Philippines and come from backgrounds including publishing, makeup and beauty, event planning, diplomacy, and full-time motherhood. Read below to learn first hand the goals of these Certified Personal Shoppers and why they enrolled in the Sterling Style Academy.
Career Goals of our Personal Stylist and Personal Shopper Graduates from the Sterling Style Academy:
- To learn and polish my own personal image and style and take it to a professional level so I can teach other’s how to look and feel good about themselves.
- I hope to fully understand the colors that suit different skin tones particularly the Asian brown skin. I want to learn how to bring out the best in the Filipino skin and make them proud that they look good by being tanned or brown.
- I want to help people change their lives, especially women, by helping them buy the right clothes, use the right make up and accessories and project the right image without spending lots of money.
- I want to learn age appropriate clothes and make up for men and women.
- I am a working mother and I want to have the choice to live and work with flexibility and freedom wherever my family goes.
- My long term goal will be that in a few years I would like to go back to the Philippines and establish my own Image Consulting Company . I would like to conduct trainings to corporate clients, Institutions, schools, Sales people , women who have a sudden lifestyle change through mixed marriages and even overseas workers to prepare them to the social challenges of the outside world.
- I can see that the career opportunities of an Image Consultant are plenty and that you can take the job wherever you go.
- Ultimate goal is – I want to continue to earn a good income doing what I love to do- in style – become an Image Consultant.
- Work with men and women who desire to improve their personal image both in appearance as well as social skills.
- Provide products and services that will help clients to look and feel fantastic.
- Provide solutions to your personal image dilemmas.
- Fine tune your personal appearance and social skills so that you appear self assured, polished, refined and professional in the eyes of your clients, fellow co-workers, business associates and personal friends.
- Help to project a confident, powerful, and favorable first impression.
- Help to reflect a scrupulous and credible reputation that precedes and follows you in all business and social encounters.
- Create a personal image that instills trust and respect and also produces the desired competitive edge.
- Respond to a growing interest in the practical benefits of being well-dressed (as evidenced by TV shows such as “What Not to Wear”)
- Learn basic knowledge of style and image components in both the business and fashion industry
- Learn theoretical knowledge of Image Consulting so that I can apply for international certification (AICI)
- Get practical educational experiences in this field through case study requirements
- Identify and accurately assess body types.
- Describe the relationship between image and personal development.
- Perform a detailed assessment, develop tools and skills for personal development, and show basic proficiency in grooming, wellness, self-esteem and personal presentation.
- Identify the optimal colors for wardrobe, hair and make-up based on complexion assessment.
- Develop wardrobe and shopping management strategies for efficiency and impact.
Achieving these specific goals are the reasons our latest graduates enrolled in the Sterling Style Academy. Do you have career and personal shopping training goals similar to those of our graduates? If so, then the Sterling Style Academy could be the right personal stylist training program for you – learn more about each of our personal shopper training courses in 2011.
Read more about where our graduates are from and what various backgrounds they have:
Marcela Fontenoy, Certified Image Consultant and Personal Shopper from the San Francisco course is from Peru and comes from an acclaimed background in publishing and fashion editorial. She launched two fashion and lifestyle publications in Peru which were later bought by Editorial Televisa in Mexico. She was chosen by the Hearst Corporation to lead the newly launched Cosmopolitan edition for Peru and soon after relocated to Spain where she worked with the Peruvian Embassy in diplomatic relations and charitable projects. Her experience as an editor in chief, her protocol and public relations performance as a diplomat, and her Business Administration degree leads Ms. Fontenoy to share her experiences and knowledge as an image consultant with people who need such advice in her country.
“I am sure that with my editorial and diplomatic experience added to the technical knowledge that I expect to achieve in this course, I will be able to start an image consulting business for people that need help to improve their personal an professional image.”
Alia Al Idrissi, Certified Personal Stylist and Personal Shopper from the Dubai course is originally from Saudi Arabia and has lived in Canada, Egypt and Dubai. “Living in different environments has helped me immensely to develop a sensitive eye to fashion and culture.” She studied beauty therapy and later switched careers to event management, where she worked with the Dubai International Financial Center, “where I used my skills and cultural awareness of the market to gulf people and corporate clients operating globally.”
“My first love for fashion and makeup was born at the tender age of four when I first discovered my mom’s closet and a huge Dior makeup bag… Just like many of us, I got distracted from my true passion somewhere along the way, maybe due to my parents wanting me to be an interior designer, banker or other careers that they found suitable for me. So, I tried all those things and, believe me, I did my best but the shoe would just not fit, as I kept feeling empty.”
“One day, I had an epiphany. I had finally awakened and was able to see that my true purpose in life was to share my passion by helping people express them through clothing & makeup. That when my journey as a successful and fulfilled image consultant began.”
“I’m extremely grateful to have a career that I truly love and enjoy that also allows me to help numerous clients realize their potential, gain confidence and improve the quality of their life; the best part of being an image consultant is seeing the transformation of my clients, as their true potential shine through. Luckily, I realize that clothes makeup are not everything. Communication and etiquette are the extras required for leadership and success. I can help with that too.”
Nidhi Singh, Certified Image Consultant and Personal Shopper from the Dubai Course is from New Delhi, India. Ms. Singh has the goal to launch Fashionablers. “Fashionablers is a premium fashion styling consultancy where it is our mission to enable the inner fashionista in you to come out in its full splendor. We show you how to dress according to your own unique body structure , personality and life goals. Our services will help you turn heads and feel great while at the same time saving tons of money on clothes.”
“So no more “I don’t have anything to wear” and being stuck in the same style rut for ages. We are here to put an end to all the frustrations , worry and disappointments in your fashion choices with fashionable services!”
Fashionablers will offers services including: Wardrobe Audit and Makeover, Special Occasion Styling, Personal Shopping and Styling, Color Analysis, Total Image Makeover, Trend Update, Style Update.
“My goal for taking up this course is to arm myself with all the technical knowledge required for this industry.”
“Dubai is a shoppers paradise with the biggest and the grandest malls all stocked with the best of brands which cater to all the different economic strata of of the society. Being based in dubai which has two shopping festivals in a year and a thriving tourism industry I see a lot of scope and potential for this business of image consultancy and personal shopping.”
About the Sterling Style Academy
The Sterling Style Academy trains and certifies prospective and aspiring image consultants, personal stylists, and personal shoppers to pursue the career of their dreams. With 10 annual training courses held throughout the year in New York, London, Dubai, Hong Kong, Sydney, Miami, Las Vegas, and San Francisco, as well as Online Training, Teleclasses, and Short eCourses, the Sterling Style Academy prepares you to become a top notch pioneer in the image consulting, personal shopping, and personal styling industry. Master the art of image, fashion and style to become a fashion styling expert. Contact the Sterling Style Academy today to learn how we can help you start a career you are passionate about – shopping and styling!
When Researching Personal Shopper Training Programs, Consider the Experience of Your Instructor – Michelle T. Sterling, Sterling Style Academy Training Director
When you are looking up the various personal stylist and personal shopping training programs on the market, it is important to consider many factors, including: Who will be training you? Learning from your instructor’s vast personal styling and personal shopping experience is equally, if not more valuable, than mastering the text book elements and principles of design as they relate to image, fashion and style. A good instructor will ensure you understand color, dressing for body type and building your career. But a great instructor will also share a wealth of real world client experience and will teach you how to excel in various personal shopping and personal styling situations in which each client presents a unique styling scenario in different cultural environments. This is knowledge that can only be gained through experience, and as an aspiring personal stylist, you want to train with Certified Personal Shopping Instructors with real world, global experience.
Michelle T. Sterling, founder of the Sterling Style Academy and Global Image Group, has offered her unique, global perspective of personal styling to an elite group of more than 350 personal shopping students from 40 different countries. Ms. Sterling achieved her AICI Image Consultant Certification in 2003 (the first year it was offered) after working with executive and affluent personal shopping clients since 2000. In 2000, she founded the Global Image Group, which today has a team of a dozen image consultants working with clients in the United States, Canada, Mexico, the United Kingdom, the Middle East, South America, and Japan.
Ms. Sterling founded the Sterling Style Academy in 2002, and has developed the program into an internationally recognized Personal Styling and Personal Shopping Training Program that takes place in eight cities globally, including New York, Miami, San Francisco, Las Vegas, London, Sydney, Hong Kong, and Dubai. While Ms. Sterling’s main focus is now her students, she continues to work with executives and personal shopping clients in each city during her travels.
Always looking to further develop the value of the Sterling Style Academy to reach a broad range of aspiring personal shoppers and stylists, Ms. Sterling introduced the Sterling Style Academy’s Online Training Program in 2005 where students can enroll per module and study at home on their own schedule to train to become personal stylists. Online modules are formatted in such a way that it somewhat emulates the in-class training courses, giving at home students personal stylist training that is virtually on par with in-class courses.
And in 2010, Ms. Sterling wrote and published three new at home personal shopping and personal styling training workbooks with DVDs to further diversify the training options available to aspiring personal stylists. Focused on offering the services of Wardrobe Consultations and Closet Evaluations, Personal Shopping Sessions, and creating Client Wardrobe Lookbooks, students can now purchase service-specific training tools through the Sterling Style Academy Boutique. Taking at home training another step further, Ms. Sterling also released the Sales, Marketing and Brand Identity Launch Kit to give new personal shoppers a business and marketing plan to grow their businesses and increase clientele through proven industry marketing strategies.
All of this from a women who started working in retail at age 16. Graduates worldwide can attest to the level of professional training they received from Ms. Sterling at the Sterling Style Academy. If you’d like to learn more about enrolling into the Sterling Style Academy or purchasing any of the at home learning tools and resources, please call the Sterling Style Academy at +1.888.866.8996 or email the Sterling Style Academy.
About the Sterling Style Academy
The Sterling Style Academy trains and certifies prospective and aspiring image consultants, personal stylists, and personal shoppers to pursue the career of their dreams. With 10 annual training courses held throughout the year in New York, London, Dubai, Mumbai, Hong Kong, Sydney, Miami, Las Vegas, and San Francisco, as well as Online Training, Teleclasses, and Short eCourses, the Sterling Style Academy prepares you to become a top notch pioneer in the image consulting, personal shopping, and personal styling industry. Master the art of image, fashion and style to become a fashion styling expert. Contact the Sterling Style Academy today to learn how we can help you start a career you are passionate about – shopping and styling! Like us or become our friend on Facebook.
Certified Personal Shopper Graduate Success Stories from the Sterling Style Academy
The Sterling Style Academy is so proud of the success our global graduates have achieved. Due to each Certified Personal Shopper’s business savvy to apply the tools and knowledge they learned from training with the Sterling Style Academy, they have become personal shopping and personal styling pioneers in their home cities and countries, including Japan, Trinidad, Chile, Italy, Dubai, Nigeria, Russia, the United States, and Canada.
Each of the Sterling Style Academy Certified Personal Shoppers featured are not only pioneers in their industry but they are all self-motivated, go-getters. They have a true passion to become successful image consultants and personal shoppers and they implemented their education into a viable career in different parts of the world. Not only do they jet set to work with clients but they are also driven, motivated, and take advantage of opportunities when they appear. These are the true characteristics of successful and dynamic entrepreneurs and we are very proud of them for achieving their goals. Some of our graduates were as young as 23 when they started, proving age does not make a difference in professional image consulting, personal styling and personal shopping.
Read some of the Sterling Style Academy’s Graduate Success Profiles:
Yuuri Takano (Japan) – Graduate of New York 4 Week Course – August 2005, is a 2 time author, trainer, consultant, and public speaker.
- Jeunesse Ali and Amy Inglefield (Trinidad) – Graduates of Miami 2.5 Week Course – Janaury 2008, are co-founders of TimeSquared, LTD. a leading personal styling business pioneering the industry in Trinidad and Tobago.
“Hi Michelle! So great to hear from you! Business is great!
No plans to be (in Miami again) as yet but I’m always doing some last minute jet setting so I’ll be sure to let you know. Hope all is well. – Amy Inglefield”
- Tania Siddiqi (Dubai and Pakistan) – Graduate of Dubai 2.5 Week Course - November 2009 joined the elite team of Global Image Group Consultants after graduating from the Sterling Style Academy.
- Ameriga Giannone (Italian born, residing in Chile) – Graduate of Miami 2.5 Week Course – January 2010 is a make-up artist, fashion stylist and personal stylist in Santiago, Chile. She travels between Chile, Argentina, and Italy to work with clients – shopping for them globally.
- Helen MacGillivray (Canada) - Graduate of New York 2.5 Week Course - April 2010 has published a style guide and works with personal styling and corporate styling clients.
“Hi Michelle, I hope everything is well with you. My business is growing fast and I am planning two workshops for this month. Also I am going to make the shopping trip to Vegas happen in March. I will keep you posted and if you need a testimonial let me know. – Helen”
- Yetunde Bankole-Bernard and Eloho Alero Abada (Nigeria) – Graduates of New York 2.5 Week Course and Las Vegas 5 Day Course – April and September 2010 – are still launching their business in the very new personal styling industry in Nigeria. They are setting themselves up to be personal shopping pioneers in their industry.
“Hi Michelle! We’ve talked about you all week & even just concluded on sending a message today. We are doing great! Putting finishing touches to the website and holding a seminar by the end of Nov. Sure we’ll keep you posted. Regards, Yetunde”
“Hallo Michelle! Everyother thing is going on smoothly according to plan and you will be hearing from us shortly! I see there’s a lot going on at your end – as usual. Hope you are well and do take care. – Alero”
- Ann Damon Reilly (USA) – Graduate of One-on-One Training – June 2010, incorporated her interior decorating business with image consulting – immediately generating clients.
“Just wanted to let you gals know the Sterling Style Academy training was such a great experience for me. As a busy mother of two this career fits so well with managing my family. I recommend the in person training – so valuable to have the face to face contact and knowledge provided. I reflect on my training often when working with my clients. Feel free to contact me at ann@anndamonreilly.com if you have any questions. www.anndamonreilly.com is my website. Work in progress!”
Keys to Success:
As fashion and style are truly hands-on professions, we believe that our graduates have benefited greatly from the in-person, hands-on training they received in one of our in-class courses. With one-on-one interaction with instructors and class mates from all over the world, Sterling Style Academy graduates are more globally versed in fashion and aware of the influences of various cultural trends.
Those who graduate from the Sterling Style Academy all share the abilities to put their education to use in their businesses, market themselves appropriately according to the tools they learned in class, and most importantly, they are not afraid to take risks. Sterling Style Academy’s training director, Michelle T. Sterling, who co-authored the book, Success Simplified, motivates students through her own drive and business savvy to do the same in their market. Students recognize that to be successful in the image consulting and personal shopping industry, it takes personal conviction and the confidence to take smart risks. Our graduates take this cue from our internationally recognized alumnae and staff to build successful businesses for themselves in their own region or country. This is what makes the Sterling Style Academy so unique and globally recognized as a leader in producing top-notch personal stylists and personal shoppers.
Another key to success for each of our featured alumni, particularly in 2010, is their investment in their continuing development as image professionals through our training materials. These valuable training products incorporate instructional training workbooks and dvds that our graduates can future reference upon the completion of their personal stylist and personal shopper training.
The Global Benefits of the Sterling Style Academy
The Sterling Style Academy trains globally diversified image consultants and personal shoppers who not only become pioneers in their countries but also are based all over the world. Many of them take advantage of the Sterling Style Academy’s “Corporate America,” success oriented mentally – incorporating our methodologies in their best business practices. International students who have chosen to educate themselves in New York, Miami, San Francisco, or Las Vegas have also benefited from the American shopping experience. Those who have enrolled in our international programs in Dubai, London, Sydney, and Hong Kong have truly mastered the art of international shopping combined with a structured methodology for conducting personal shopping sessions outside of the United States.
Image consulting and personal shopping is not only a growing industry worldwide, but is also one that is financially viable, no matter where in the world you launch your business. Regardless of where you live and if your training takes place in the United States or by an American-based personal shopping training academy, the principles and core competences you learn at the Sterling Style Academy are universally accepted worldwide.
The Sterling Style Academy trains successful image consultants, personal stylists, and personal shoppers in London, Sydney, and Hong Kong. Our 2.5 week certification course has been successfully executed in Dubai with a 300% increase in student body attendance within one year. We expect the same kind of success for our World Traveler program, which positions you for success to become a global image consultant and to market your services to individuals or corporations in more than one region, especially if you’re an expat. Work with clients between London and Hong Kong, or between Sydney and New York, or where ever you travel to! Register for the World Traveler program for Sydney and Hong Kong before January 12, 2011.
About the Sterling Style Academy
The Sterling Style Academy trains and certifies prospective and aspiring image consultants, personal stylists, and personal shoppers to pursue the career of their dreams. With 10 annual training courses held throughout the year in New York, London, Dubai, Mumbai, Hong Kong, Sydney, Miami, Las Vegas, and San Francisco, as well as Online Training, Teleclasses, and Short eCourses, the Sterling Style Academy prepares you to become a top notch pioneer in the image consulting, personal shopping, and personal styling industry. Master the art of image, fashion and style to become a fashion styling expert. Contact the Sterling Style Academy today to learn how we can help you start a career you are passionate about – shopping and styling! Like us or become our friend on Facebook.
Networking in Your First Year as Certified Image Consultant, Your New Life as the Go-To Fashion Expert
Your life as a professional image consultant or personal shopper begins at the Sterling Style Academy. When you train at one of our 10 personal shopper training classes in New York, Miami, Las Vegas, San Francisco, London, Hong Kong, Sydney, and Dubai, you graduate with a global network of personal stylist peers who are as eager as you to launch their image consulting business. Your new professional network includes fellow personal stylists from Africa, Europe, Australia, Middle East, China, Hong Kong, Singapore, Indonesia, India, South America and/or North America, so you’ll never be alone or without support as a Sterling Style Academy Alumni.
Once you graduate as a Certified Image Consultant and head back to your home city, your life as a professional personal shopper begins. Especially during your first year, and throughout your career as a whole, you can definitely count on networking. As a personal stylist, networking includes mingling with high profile individuals and trend setters of your community. You should be attending highly publicized parties hosted by your city’s fashionable magazines, the latest art gallery openings, department store special events, and designer fashion shows. A hired photographer will be present at each of these events so ensure your photo is taken every chance you get. As glamorous as it is, being your own publicist and being seen at the most fashionable events serves as a huge key to your visibility as a professional personal stylist.
These are the events at which you will meet your area’s fashion press and industry bloggers. At this point, you’ll need to consider your marketing plan, and the Sterling Style Academy can equip you with a complete Sales, Marketing and Business Brand Identity Launch Kit to ensure you always convey the right message. It goes without saying that you will need professional quality business cards and well-written marketing collateral including press releases. Our Sales, Marketing and Business Brand Identity Launch Kit includes sample marketing and business plans, 10 press release templates, 4 marketing collateral templates, and industry proven text to position your services to your target audience. Since you will speak to the fashion industry press like a seasoned expert, the press will position you to the public as a seasoned personal stylist, thus increasing your client portfolio.
Parlay your press, fashionable photos and the trends you spot into your own personal styling blog. Publishing your own fashion advice in a well written, stylized blog format will further establish you as a local fashion expert as your new contacts can read all about your services and personal styling skills after you’ve met. This is also the best way to received web-based inquiries regarding your services from potential clients you’ve never even met!
Now you have the press, the photos, and the blog to prove you are a fashion expert! This builds credibility that every entrepreneur needs when just starting out. Touch base with your fellow Sterling Style Academy Alumni often through our new Facebook group to brainstorm new ideas to secure more clients and to keep each other inspired. What works in one country may never have been tried in another and that may be just the tool you are looking for!
About Sterling Style Academy
The Sterling Style Academy trains prospective and aspiring personal shoppers, personal stylists, and image consultants to launch the career of their dreams. With training courses held 10 times per year in major cities around the globe such as Hong Kong, Sydney, London, New York and Dubai, plus online training, and at-home training products – you will begin your personal shopping career as a Certified Image Consultant. Master the principles of image, fashion and style to become a fashion styling expert. Contact the Sterling Style Academy today to learn how we can help you start earning an income doing what you are passionate about – SHOPPING and STYLING!
You are Already a Recognized Fashion Expert – Become a Personal Styling and Personal Shopping Pioneer in Your Country with Sterling Style Academy in Miami
The Sterling Style Academy has trained image consulting pioneers, leading the personal styling industry in their own countries, including Japan, Trinidad, Nigeria, Canada, and Norway. These students have enrolled in the Sterling Style Academy’s personal shopper training courses around the world, and have since launched their personal shopping businesses to become recognized experts in their country. Make 2011 your year to become the recognized fashion and styling expert in your city by enrolling in the Sterling Style Academy’s 2.5 Week Training Course in Miami, January 5 – 21, 2011. Registration is open through November 22, 2010.
Are you an aspiring personal shopper living in Central America, the Caribbean, South America, or Europe? The Miami personal styling training course is for you. This course has attracted students from Trinidad, Mexico, Chile, Brazil, Venezuela, Argentina, Columbia, Slovenia, Moscow, Italy, the southern and central United States and more.
The growing economies of South American countries offer tremendous opportunities to establish a flourishing image consulting or personal shopping firm. Personal stylists and personal shoppers represent a new niche market in Central and South America with little competition and unlimited ability to grow a successful fashion business.
The Sterling Style Academy equips these pioneering personal shoppers and stylists with unparalleled industry tools that are easily adaptable to the target personal shopping clientele that each new personal shopper chooses to work with. Study the exciting and growing field of personal styling, personal shopping and image consulting in Miami’s exclusive fashion promenades this January 2011 and graduate as a Certified Image Consultant with the tools, skills and confidence to launch your own fashion styling business in 2011.
What are the tools with which the Sterling Style Academy equips personal shopping students?
- Week 1: Master the elements and principles of design as they relate to different body types through the uses of color, texture, patterns and silhouettes, to create a successful image.
- Week 2: Apply your newly mastered skills in the real world shopping environment of the trendy Miami fashion scene, including actual client consultations, closet consultations, and personal shopping experiences.
- Final Days: Learn how to market yourself and your business to secure clients and grow your business. How much should you charge? What consultation packages should you offer? How do you get your name out there?
- Post Sterling Style Academy: Certified Image Consultants are equipped with easily adaptable kits and templates on CD and DVD to:
- Execute a Personal Style Evaluation
- Conduct a Closet and Wardrobe Consultation
- Create Packages for your Personal Shopping Services
- Create a Wardrobe Look Book for your Clients
- Instructions on Make Up Application
- Sterling Style Academy Alumni Network
- Access to Sterling Style Academy Industry Tools including
- Develop your marketing plan with the Sterling Style Academy Marketing Kit
- Corporate Image Development Course in Las Vegas: Enroll as a refresher or gain the skills needed to work with top-level executives
- Home Study Personal Shopping and Personal Styling Training Products
With the best personal stylist training and the right marketing and brand positioning, you will attract the clientele appropriate for you and you will always be busy. Position your personal shopping business to be in high demand and pioneer the image consulting industry in your country with a solid foundation at the Sterling Style Academy.
Your educational investment in the Sterling Style Academy is 100% tax deductible for your business. Call the Sterling Style Academy or email us to answer your questions about the right training courses and personal shopping training products for you. We’re excited to launch yet another year of training the world’s top-notch image consultants, personal shoppers, and personal stylists! Enroll today to join the elite network of Sterling Style Academy Certified Image Consultants and grow your business in 2011.
New Career in a New Year – Train to Become an Image Consultant or Personal Shopper with the Sterling Style Academy in 2011
Did you launch your career as a personal shopper or train to become a personal stylist this year? Students of the Sterling Style Academy – San Francisco will begin professional training to become personal stylists and image consultants in October. Then, in November, The Sterling Style Academy heads to the fashion Mecca of Dubai to train future personal shoppers and personal stylists to work with up-market high fashion wardrobes and high profile clients from around the world. Are you a 2010 Sterling Style Academy Graduate trained in the art of image, fashion and style to work with corporate executives, celebrities, and men and women seeking the expertise of professional personal stylists and image consultants? Our Sterling Style Academy Alumni from 20 countries are experiencing success and launching their businesses in 2010. Make 2011 your year to finally follow your dreams and start living the fashionable life of a professional personal shopper as the Sterling Style Academy has added even more value to our 2011 Image Consultant Certification Courses.
In 2011, each graduate of the Sterling Style Academy, in addition to the unparalleled hands on professional training, receives one training manual CD and four instructional DVDs regarding how to execute a Personal Style Evaluation, a Wardrobe and Closet Evaluation, Personal Shopping Services, and Makeup Application. Not only will you train with future personal shoppers from around the world in the best fashion destinations, but you also go home with the necessary tools to immediately launch your personal styling business!
Why not train to become a personal stylist in America’s exotic fashion capital of Miami in January 2011? Registration is open until November 22, 2010. Students of the Sterling Style Academy Miami escape the winter chill by strolling the sunny shopping promenades and training to become personal shoppers in a real world setting. The Miami personal shopping course attracts students from the United States, the Caribbean, Central and South America, and Europe. Graduate as a Certified Image Consultant with a world-wide network of personal stylists and personal shoppers!
Is it your dream to travel the globe to all the fashion capitals and work with jet setting clients just like yourself? Enroll in the Sterling Style Academy’s World Traveler Program(TM), a two-part image consulting course that takes place in Sydney or London and in Hong Kong or New York. Master the elements and principles of design as they relate to the body and wardrobe selection in Sydney from February 28-March 9, 2011, or in London from July 4-13, 2011. Then apply your newly mastered skills to art of personal styling and shopping in Hong Kong from March 14-18, 2011 or in New York from July 18-22, 2011. The choice of dates and location is yours to design the personal shopper training program that meets your career goals. Registration for Sydney and Hong Kong closes January 17, 2011, and registration for London and New York closes May 23, 2011.
There is no place like New York, and students from around the globe enroll in the 2.5 Week program to enjoy “the city that never sleeps” in springtime from April 4-20, 2011. Fashion is in full bloom during this time in New York City and what better setting than world famous 5th and Madison Avenue to launch your career as a personal shopper! Learn how to identify the right clothing for your clients’ body types and how to become an invaluable resource for personal shopping clients who will hire you again and again. Register before February 21, 2011.
We offer yet another New York opportunity to train to become a personal 
shopper with our largest and most internationally attended 4 week program from August 1-26, 2011. Graduates from the 4 Week Certification Program in New York receive special training with an exclusive Christian Dior Master Class and enjoy a graduation party at Saks Fifth Avenue New York featuring the upcoming trends of the season!
And if your goal is to work with A-Level Executives from Fortune 500 Companies, the 5 Day Corporate Training Class in Las Vegas from September 9-13, 2011 is specifically for you. Sterling Style Academy Alumni often enroll in the 5 Day Corporate Training Course as a refresher course to keep abreast of the changing rules of corporate etiquette, wardrobe, and dressing for success. Or if you’re a quick learning, in just five days become a certified corporate image consultant – prepared to deliver corporate seminars and work with clients from a behavior communication aspect as well.
The Sterling Style Academy offers 10 image consultant certification opportunities in the best cities around the world to achieve your goals to become a personal shopper, personal stylist, or image consultant in 2011. In addition to training in these fabulous global destinations, you can also train to become an image consultant and personal shopper in your own home, on your time through the Sterling Style Academy Training Products.
Contact us today to learn about the best opportunity for you.
2.5 Week Course – Miami | Jan. 5-21, 2011 | Register by Nov. 22, 2010.
World Traveler Program(TM) I – Sydney | Feb.28-March 9, 2011 | Register by Jan. 17, 2011.
World Traveler Program(TM) II – Hong Kong | March 14-18, 2011 | Register by Jan. 17, 2011.
2.5 Week Course – New York | April 4-20, 2011 | Register by Feb. 21, 2011.
4 Week Course - London | May 30- June 24, 2011 | Register by April 18, 2011.
World Traveler Program(TM) I – London | July 4-13, 2011 | Register by May 23, 2011.
World Traveler Program(TM) II – New York | July 18-22, 2011 | Register by May 23, 2011.
4 Week Course – New York | Aug. 1-26, 2011 | Register by June 20, 2011.
5 Day Corporate Class – Las Vegas | Sept. 9-13, 2011 | Register by Aug. 5, 2011.
2.5 Week Course – San Francisco | Oct. 3-19, 2011 | Register by Aug. 22, 2011.
2.5 Week Course – Dubai | Nov. 1-17, 2011 | Register by Sept. 1, 2011.
Register for any 2011 course prior to November 15, 2010 and save $500 off the 2011 registration fee. Contact us to make your investment today.
About the Sterling Style Academy
The Sterling Style Academy trains and certifies prospective and aspiring image consultants, personal stylists, and personal shoppers to pursue the career of their dreams. With 10 annual training courses held throughout the year in New York, London, Dubai, Mumbai, Hong Kong, Sydney, Miami, Las Vegas, and San Francisco, as well as Online Training, Teleclasses, and Short eCourses, the Sterling Style Academy prepares you to become a top notch pioneer in the image consulting, personal shopping, and personal styling industry. Master the art of image, fashion and style to become a fashion styling expert. Contact the Sterling Style Academy today to learn how we can help you start a career you are passionate about – shopping and styling! Like us or become our friend on Facebook.
2010 Registration for Image Consultant and Personal Stylist Training in San Francisco and Dubai are Closing Fast
Only two more opportunities remain in 2010 to become a Sterling Style Academy Certified Image Consultant and Personal Shopper in world-class destinations. Train to become an image consultant in the beautiful cities of San Francisco or Dubai in 2010 before tuition rates are set to increase in 2011. Invest in your dream career of personal shopping and image consulting as your education through the Sterling Style Academy is 100% tax deductible and will take place in the heart one of the most cosmopolitan cities in the world.
Registration for our San Francisco Image Consultant Training Certification Program closes on August 23, 2010. You will learn how to launch your personal shopping or image consulting business in one of the most 
entrepreneurial cities in the world. From software engineers to wine and food connoisseurs, professionals from all industries know the importance of dressing to project the right image and are seeking your trained expertise in image, fashion and style. Classes will take place in the heart of San Francisco’s famed Union Square shopping district during the city’s most beautiful time of year, October 4-20.
Are you an international world traveler? Register to master the skills of image, fashion and style in Dubai, the Middle Eastern capital of fashion, commerce and investment real estate, from November 7-23, 2010. Registration to train to become a personal shopper in Dubai closes on September 26. The Sterling Style Academy’s Image Consultant Training Program takes place at The Address Hotel centered in the Dubai Mall, home to unbeatable luxury shopping and world-class entertainment. Graduates of The Sterling Style Academy Dubai are positioned to distinguish themselves as image experts and style icons and to work with global professionals from all cultures. The Address Hotel Dubai Mall is the perfect setting for preparing yourself to work with up-market fashion wardrobes and to execute flawless wardrobe consultations.
Nothing beats the experience of being there, so learn what the world’s most cosmopolitan cities can teach you about image, fashion and style. The Sterling Style Academy has trained image consultants and personal shoppers from all seven continents. The graduates of each Sterling Style Academy Certification Program become lifelong friends and immediately begin networking with each other to quickly advance their blossoming personal shopping careers. Take advantage of this opportunity to invest in your image consulting career in San Francisco or Dubai with fellow fashion lovers from across the world.
Enroll to become a Certified Image Consultant and Personal Shopper in San Francisco or Dubai, and save money in 2010 before tuition rates increase. Capitalize on this opportunity to invest in your image consultant training this year to launch a successful image consulting and personal shopping business in 2011. Click here for more information on the October 4-20 class in San Francisco and the November 7-23 class in Dubai.
About the Sterling Style Academy
The Sterling Style Academy trains and certifies prospective and aspiring image consultants, personal stylists, and personal shoppers to pursue the career of their dreams. With 10 annual training courses held throughout the year in New York, London, Dubai, Mumbai, Hong Kong, Sydney, Miami, Las Vegas, and San Francisco, as well as Online Training, Teleclasses, and Short eCourses, the Sterling Style Academy prepares you to become a top notch pioneer in the image consulting, personal shopping, and personal styling industry. Master the art of image, fashion and style to become a fashion styling expert. Contact the Sterling Style Academy today to learn how we can help you start a career you are passionate about – shopping and styling! Like us or become our friend on Facebook.
Recent Graduate Success Stories – Jeunesse Ali and Amy Inglefield of TimeSquared Featured in The Trinidad Guardian
By Michelle Loubon of The Trinidad Guardian
Published: 2 Jul 2009
Budding businesswomen Jeunesse Ali, left, and
Amy Inglefield share their expertise on image
consultancy and concierge services.
PHOTO: KARLA RAMOO
Tick! Tock! The clock on the wall is reminding you have to go shopping for groceries or rush to the nearest mall for an outfit for a special function. As the hours close in, you realise you haven’t finished preparing dinner. You’re so overwhelmed and you utter a silent prayer wishing there was a helping hand. Hope looms on the horizon. It comes in the form of 23-year-old young women Amy Inglefield and Jeunesse Ali. They have come to the rescue with a novel concept of offering that much-in-need, prayed-for helping hand.
In February, the duo started a business which twinned image consultancy and concierge services (TimeSquared Ltd). At the Guardian’s office on Monday, Inglefield and Ali spoke about the genesis of their business. They met when they were students at Maple Leaf International School in Petit Valley. Their friendship blossomed and today they are business partners. Inglefield said, “The concept is about helping busy people to have more time to themselves. I would always have to do errands for my parents. So I decided I would start my own business. I am more focused on the image consultancy.”
Ali, who has a diploma in event planning from Brown College, Toronto, Canada, chimed in, “You can get a number of services at a hotel. I don’t think we have anything quite like that available normally. I decided I would team up with Amy.” “The bottom line is we want people to have extra time to themselves. That’s why we called it TimeSquared,” added Inglefield. Although they are testing the waters, Ali said, “Although there is a downturn on, we are doing pretty good. Things are looking up, even though we are relatively new kids on the block.” Sounding like an ad, Inglefield said, “As long as there are things we can do, we’ll do it.” Along the way, they are developing marketing skills, building their client base and developing business acumen.
Inglefield on image consultancy
Inglefield’s face lit up when she outlined the most exciting thing which falls under her portfolio—shopping. Tugging at the butterflies on her necklace, she said, “I love to shop for myself. I love to go shopping for others. I loved helping my friends with what they should wear and shouldn’t wear. It is like my dream job. I am really enjoying it.” She also assists people with personal style evaluation which can range from traditional to romantic. “We look at body type, dress, colours, personal style. We might go through your wardrobe and put things together, so it’s easy to find clothes when you need it. Things you might need from day-to-day. We might tell you what not to wear, but we are not insulting in how we do it,” Inglefield said.
“We can go shopping for people and economise for them. You don’t need to have a tonne of money to look good. It’s about how you shop.” Inglefield goes shopping online for her customers and visits the malls and boutiques. She even flips through her trusty booklet, which is classified according to subjects to assist her and make her job easier. “I might pre-select something. So I just take the customer there. We try it on and go. They don’t have to go through the hassle of going through racks of clothing. Sometimes we might go shopping with a group of women. About four of them might gather at a friend’s house. They might have a tea party. Everybody is so excited and happy to go shopping.
Ali on concierge
When Ali makes the trek to the grocery to purchase staples, dairy products or meats for her clients, she is confident in the knowledge her client has more time to themselves. “The bottom line is we want them to have more time to do the things that they need to focus on. The things that are more important to their lives.” Ali is even willing to go the extra mile. “We might do a bit of banking services. We do a bit of corporate service. A little photocopying. We deliver packages.” Other services include baby sitting, reminder services, house management, acting as a liaison to vendors, event planning, computer research and travel arrangements.
At the same time, the young women are cognisant of the precarious state of affairs in the country. “We make sure what we are doing is legal and above board. We try to tie up things around 6 pm,” Ali said. But the overwhelming feeling is the customer satisfaction when they retire to their respective homes in the Diego Martin area. “We want our customers to feel satisfied and happy. We want them to focus on their lives and getting their things done,” Ali said. Quizzed on whether they consider themselves Good Samaritans, Inglefield said, “You could say we’re a bit like of that. We just love to help.” “Girls just wanna help,” Ali joked.
Read Amy Inglefield’s Rave Review on the Sterling Style Academy Fan Page on Facebook
Hey Sterling Style Academy!
I just wanted to give you all an update on our business (TimeSquared Ltd)!
We’ve been doing so well! We’re getting great reviews and have been very well received!
Thank you again for making this all possible (and making my personal dream a reality!) I’m doing what I love thanks to Sterling Style Academy!
I strongly suggest taking their courses as it’s the best and so much fun! Hi to Michelle for me!
With love
Amy – May 18, 2009
A Message from the Sterling Style Academy
Jeunesse Ali and Amy Inglefield graduated from the Sterling Style Academy Miami in January 2009. They are great, young female entrepreneur role models who demonstrate that with skill, determination and perseverance even those who are young can succeed in a tough economy. We hope these youthful ladies can inspire others to pursue their goals and dreams as well. The duo had their first group session in May and are now featured in The Trinidad Guardian. Congratulations, Ladies! Michelle T. Sterling, Training Director of Sterling Style Academy, is proud to have trained these ladies and help them to successfully launch their career in the image consultancy industry.
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