Shop Bottega Veneta – a current IT brand. Long forgotten as a coveted brand for over 20 years, the brand was revitalized in 2018 when its creative direction was taken over by Daniel Lee, a British designer formerly with Celine.
What makes a brand an IT item? When you see Influencers all over the world wearing the brand! Bottega Veneta is an IT brand because it is being worn consistently by Influencers in 2019, 2020, and 2021. Shop the most popular bags below.
Bottega Veneta is doing a good job of creating innovative designs that first get market tested and if the demand is there, the bag is rolled out in other colors. This cuts costs, increasing productivity and their sell through rate. That is how it has become an IT brand again.
Daniel Lee was brought on board to Bottega Veneta to revitalize the brand and increase sales. The fact that his designs have propelled the brand into MUST HAVE status even during a pandemic is a testament to the power of social media and brand recognition.
Updated for New Bottega Veneta Bag Styles in November 2021
So when you build a brand it’s important to create brand value. Moreover, it’s also important to revitalize a brand every 7 years. As they say in fashion, “One day you’re in. The next day you’re out.” That’s because the brand has lost its brand luster.
We can say the same about your own personal brands as entrepreneurs or public figures. Within 7 years you can build a hot brand, then people start to tire of you. That’s when you need to revitalize your own personal brand.
Think of Bottega Veneta as your inspiration to rebrand. While the core essence of the brand remains the same, woven leather goods, its new creative director has infused a fresh look, modern twist, and developed a cohesive collection that makes you want to see what’s new next season! That’s the mark of a successful brand!
Learn more about these things when you enroll into our collaborative program with FINY in Dubai, Paris, Riyadh and of course in New York.
For a foundational course in Paris Personal Styling and Personal Shopping, join our collaboration with FINY Paris in-person.
The course covers the following curriculum:
History of Iconic Fashion Designers Past to Present
Fashion Designer Trend + Silhouette + Style Analysis
Body Shapes
Seasonal Coloring and Palette Construction
Style Identity and Personality from Clothing to Accessories to Shoes
Capsule Wardrobe for Online Personal Shopping + Wardrobe Edits to Styling Magazine Layouts
Boutique Personal Shopping and Dressing Appropriately for any Occasion
5 Day Fashion Stylist & Personal Stylist Diploma Fee: US$2697
This course is great if you want to open or have a boutique, are in a different professional related to fashion and want to diversify, or if you’re a fashion designer. Moreover, the course will be conducted in English.
Visit the Sterling Style Academy main website for in-person courses coming up in Dubai in 2021. Our courses are FULLY COMPREHENSIVE; we don’t miss any details. Or join the LIVE ONLINE image consultant and personal stylist course if you can’t travel. Sterling Style Academy award-winning courses in Dubai in are as follows:
5-Day Dubai Image Coach Training
7-Day Dubai Image Consultant Training
2-Week Dubai Image Consultant Training
Details can be found at https://sterlingstyleacademy.com
Your Online Personal Shopper + Stylist
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